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The Emotional Wardrobe
The central idea of the Eemotional Wardrobe (EW) was to determine what the catalysts and drivers of future consumer wearable technology that permits communication and expression, might be, and by extension, the market. The EW seeks to synthesise current conventions and cultures of expressive and communicative capabilities of both fashion/clothing and mediated communications technologies for the purposes of mutual enhancement.
The technical textiles industry in the USA and the EU is growing. The western clothing market has segmented into two distinct areas: low cost, high volume, and high-end specification goods, for example, sports performance and designer-led fashion. The textiles industries of the USA and the EU are focusing on technical textiles for high specification products. Digitally– augmented clothing is a paradigmatic goal of ubiquitous computing, the approach to computer design that takes advantage of mobile technology, wireless networks and personalisation.
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Images:
© Emotional Wardrobe cluster |
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